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Eat with no guilt.
Honey Bread Barion.

This poster was created as a proactive project. Our client, Barion, has this amazing honey bread covered with chocolate, and we had the idea of showing a bear eating honey bread, but instead of showing the bear’s relationship with honey, we reveal him delighting with chocolate and feeling a little guilty.

Our work has been selected by the Austrian magazine Lüerzers Archive and published in the 4th edition of 2019.

 

3D Creation

You can see more about the bear’s character creation clicking here.

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